
Darker days and longer nights are the classic triggers that cause one in three people in Britain to suffer with Seasonal Affective Disorder (SAD). As daylight decreases, the human brain produces more melatonin and less serotonin, creating a chemical imbalance which can have a substantial impact on mood, sleep, appetite, and activity. But could your dog also be feeling down in the dumps?
A study by the UK’s leading vet charity, People’s Dispensary of Sick Animals (PDSA), revealed that a third of dog owners noticed a downward turn in their pet’s mood during the colder months. Half of the owners studied also reported that their pets slept for longer periods of time, while 20 percent noted that their pets were significantly less active.

In response, the experts at leading pet food brand Webbox are hoping to educate pet owners on identifying and relieving the symptoms of SAD within dogs.
Common symptoms of Seasonal Affective Disorder in dogs:
- Grumpiness and irritability
- General fatigue
- Changes in appetite
- Reduced energy

Tips for reducing the effects of SAD in dogs:
- Keep up your summer routine through the winter months
Camille Ashforth, Senior Brand Manager at Webbox says: “Try to keep their daily routine up throughout the winter months. Whilst we do appreciate that windy walks in the rain may not be as inviting as those lovely warm summer strolls, it’s important to keep your dog stimulated by new sights and smells.
“With less sunshine throughout the winter months, a daily walk may also be the only chance your dog gets to experience some natural sunlight, so try to get out during the day if you can.”
- Encourage indoor activity
“It’s important to ensure that dogs frequently have opportunities for stimulation and entertainment, so make time to interact with your dog throughout the day.
“You could also invest in some sensory pet toys that will give your pooch something to play with, even if you’re not at home.”

- Improve your internal lighting
“You could even purchase special light boxes that are designed to replicate natural sunlight to help alleviate the effects of SAD. While these products are designed by humans, it’s something that could also have a positive effect on your pooch.
“If you’d rather not disturb your current lighting situation, simply moving your dog’s bed nearer a sunny-side window could help them soak up the natural rays better.”
- Look after yourself
“Many people agree that pets will often react to and reflect their owner’s moods, so it’s important that you look after your own mental health – especially if you’re worried about your pets’.
“Focus on your stress levels, and make sure that you’re not outwardly projecting any negative characteristics around your pet that they could pick up on.”
The lovely team at Webbox sent us some of their super sensory and fun toys to try out – and as you can see from our montage below, Barney’s spirits were more than lifted!
For further information and to see the Webbox selection of toys, visit www.webbox.co.uk.











All photos copyright of Alistair Heap